| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC | CPL |
|---|---|---|---|---|---|---|---|
| Phone Promo | Search #2 | $66.57 | 13 | 103 | 1 | 12.62% | $5.12 | $66.57 |
| AIA | PMax #2 | $43.90 | 79 | 2,556 | 5 | 3.09% | $0.56 | $8.78 |
| Phone Promo | Search | LEAD FORM | $37.97 | 11 | 59 | 3 | 18.64% | $3.45 | $12.66 |
| AIA | Search | LEAD FORM | $35.62 | 14 | 127 | 1 | 11.02% | $2.54 | $35.62 |
| Phone Promo | PMax | $22.66 | 33 | 450 | 4 | 7.33% | $0.69 | $5.66 |
| Total | $206.72 | 150 | 3,295 | 14 | 4.55% | $1.38 | $14.77 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC | CPL |
|---|---|---|---|---|---|---|---|
| AIA Full AI test | $1,277.89 | 692 | 29,741 | 64 | 2.33% | $1.85 | $19.97 |
| INTERNET AIR BUSINESS - Dynamic | $724.17 | 283 | 12,772 | 16 | 2.22% | $2.56 | $45.26 |
| AIA AI test - 2FA | $581.30 | 340 | 11,508 | 23 | 2.95% | $1.71 | $25.27 |
| $25 Phone Plan - Leads V1 Copy | $251.07 | 341 | 6,224 | 44 | 5.48% | $0.74 | $5.71 |
| $25 Phone Plan - Leads V1 28+ kids | $144.87 | 176 | 3,094 | 17 | 5.69% | $0.82 | $8.52 |
| Retargetting AIA | $65.91 | 51 | 1,081 | 8 | 4.72% | $1.29 | $8.24 |
| $25 Phone Plan - Leads V1 | $36.57 | 51 | 907 | 5 | 5.62% | $0.72 | $7.31 |
| Total (V1) | $3,081.78 | 1,934 | 65,327 | 177 | 2.96% | $1.59 | $17.41 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC | CPL |
|---|---|---|---|---|---|---|---|
| CELL PHONE PROMO | $1,563.91 | 789 | 25,003 | 85 | 3.16% | $1.98 | $18.40 |
| INTERNET AIR BUSINESS V2 | $413.23 | 159 | 7,039 | 12 | 2.26% | $2.60 | $34.44 |
| Phone Promo - Traffic V2 | $108.66 | 541 | 82,363 | 0 | 0.66% | $0.20 | -- |
| Internet Air: Traffic V2 | $71.95 | 232 | 84,266 | 0 | 0.28% | $0.31 | -- |
| $25 Phone Plan - Leads Campaign | $37.15 | 44 | 1,128 | 3 | 3.90% | $0.84 | $12.38 |
| Internet Air: Retargeted | $34.34 | 26 | 833 | 5 | 3.12% | $1.32 | $6.87 |
| Total (V2) | $2,229.24 | 1,791 | 200,632 | 105 | 0.89% | $1.24 | $21.23 |