Weekly Performance Report

Fiber Sales

October 22 - 28, 2026
MELLEKA MARKETING
📊
Performance Overview
All Platforms Combined | Oct 22 - 28, 2026
Total Spend
$5,683
All Platforms
Total Clicks
4,022
Google + Meta + Reddit
Total Impressions
281,991
Across All Platforms
Total Leads
296
Google (14) + Meta (282)
Avg CPC
$1.41
Blended All Platforms
Avg CPL
$19.20
Blended Cost Per Lead
Daily Spend Trend (All Platforms)
Spend
Clicks
Impressions
Leads
G
Google Ads Performance
Fiber Connect | Account #8224033827
Google Ads
Spend
$206.72
Clicks
150
Impressions
3,295
Leads
14
CTR
4.55%
CPC
$1.38
CPL
$14.77
CampaignSpendClicksImpr.LeadsCTRCPCCPL
Phone Promo | Search #2$66.5713103112.62%$5.12$66.57
AIA | PMax #2$43.90792,55653.09%$0.56$8.78
Phone Promo | Search | LEAD FORM$37.971159318.64%$3.45$12.66
AIA | Search | LEAD FORM$35.6214127111.02%$2.54$35.62
Phone Promo | PMax$22.663345047.33%$0.69$5.66
Total$206.721503,295144.55%$1.38$14.77
Google Ads Daily Trends
Spend
Clicks
Leads
f
Meta Ads: Fiber Sales (V1)
Account: Fiber Sales | act_1031103611422721
Meta Ads
Spend
$3,081.78
Clicks
1,934
Impressions
65,327
Leads
177
CTR
2.96%
CPC
$1.59
CPL
$17.41
CampaignSpendClicksImpr.LeadsCTRCPCCPL
AIA Full AI test$1,277.8969229,741642.33%$1.85$19.97
INTERNET AIR BUSINESS - Dynamic$724.1728312,772162.22%$2.56$45.26
AIA AI test - 2FA$581.3034011,508232.95%$1.71$25.27
$25 Phone Plan - Leads V1 Copy$251.073416,224445.48%$0.74$5.71
$25 Phone Plan - Leads V1 28+ kids$144.871763,094175.69%$0.82$8.52
Retargetting AIA$65.91511,08184.72%$1.29$8.24
$25 Phone Plan - Leads V1$36.575190755.62%$0.72$7.31
Total (V1)$3,081.781,93465,3271772.96%$1.59$17.41
Meta V1 (Fiber Sales) Daily Trends
Spend
Clicks
Leads
f
Meta Ads: Fiber Connect (V2)
Account: Fiber Connect v2 | act_1709743386305801
Meta Ads
Spend
$2,229.24
Clicks
1,791
Impressions
200,632
Leads
105
CTR
0.89%
CPC
$1.24
CPL
$21.23
CampaignSpendClicksImpr.LeadsCTRCPCCPL
CELL PHONE PROMO$1,563.9178925,003853.16%$1.98$18.40
INTERNET AIR BUSINESS V2$413.231597,039122.26%$2.60$34.44
Phone Promo - Traffic V2$108.6654182,36300.66%$0.20--
Internet Air: Traffic V2$71.9523284,26600.28%$0.31--
$25 Phone Plan - Leads Campaign$37.15441,12833.90%$0.84$12.38
Internet Air: Retargeted$34.342683353.12%$1.32$6.87
Total (V2)$2,229.241,791200,6321050.89%$1.24$21.23
Meta V2 (Fiber Connect) Daily Trends
Spend
Clicks
Leads
R
Reddit Ads: Awareness
Fiber Sales Ad Account
Reddit Ads
Spend
$165.56
Clicks
147
Impressions
12,737
CTR
1.15%
CPC
$1.13
CPM
$13.00
🏆
Top Performing Ads
Best creatives across campaigns this week
Top AIA Campaign Ads (V1)
AIA Content 1
AIA Content Creative 1
AIA Content 2
AIA Content Creative 2
AIA Content 3
AIA Content Creative 3
Top Phone Campaign Ads (V1)
Phone Content
Phone Promo Creative
Top Phone Creatives (V2)
Phone V2 Creative
Cell Phone Promo Creative (V2)
🎨
New Meta Content
Fresh creatives for upcoming campaigns
Halloween Content
Halloween 1
Halloween 2
Halloween 3
Halloween 4
Halloween 5
Halloween 6
New Content
New AIA Content 1
New AIA Content 2
New AIA Content 3
New Phone Content
💬
SMS Message Options
3 variations for approval
OPTION 1
Hi {{contact.first_name}}, ready to switch to AT&T? Plans start at just $25/mo, plus get up to $800 to help cover your early termination fee when you switch. Reply YES to check availability!
OPTION 2
Hi {{contact.first_name}}, switch to AT&T and save! Plans start as low as $25/mo, plus get up to $800 in ETF coverage when you switch. Reply YES for details!
OPTION 3
Hi {{contact.first_name}}, don't let your current phone contract hold you back. Switch to AT&T with plans as low as $25/mo + up to $800 in ETF coverage. Reply YES to get started!
🖥
New Landing Pages
Updated seasonal landing pages
Fall Landing Page
Fall Landing Page
Halloween Landing Page
Halloween Landing Page
📅
Social Media Planner
Content schedule overview
Social Media Planner